Sales of new cars in Morocco have held up despite the health crisis. Over the first eight months of the year, an increase of 13.81% was recorded for a total of 118,382 units sold.
Thus, Morocco recorded 104,288 new registrations for passenger cars (PV), an increase of 11.83%, while light commercial vehicles (LCV) reached 14,094 units sold, an increase of +31, 02%, indicated the Association of Importers of Motor Vehicles in Morocco (AIVAM). In terms of brand classification, Dacia continues to lead the passenger car market with 29,418 units sold, followed by Renault, which sold 14,435 units. Next come Hyundai with 8,502 cars, Peugeot with 7,066 units. South Korean brand Kia rose in sales to 2,775 vehicles, followed by Skoda, Ford, Nissan and Toyota which sold 3,206, 3,182, 3,174 and 3,165 cars, respectively.
However, for passenger car sales, the German brand Volkswagen recorded a fall of 19.82% with 4,704 sales. The same is true for Seat, Fiat and Citroën, which fell respectively by 21.68%, 15.98% and 10.79%. For light commercial vehicles (LCVs), Indian brand Mahindra saw an increase of 435.71% to 75 units. Dongfeng Sokon (DFSK) is up 193.16% to 2,829 vehicles and Peugeot is + 100.35% to 565 cars. With regard to sales of “premium” cars, Audi comes in first, followed by Mercedes and Porsche against a fall of 42.23% at Jaguar for a total of 119 units only.
It should be noted that during the month of August, the number of cars sold was 10,999 units, an increase of 7.51% compared to the same period in 2019. PCs climbed 2.03% to 9,329 units and LCVs from 53.49% to 1,670 units.